Tag Archives: marketing

Utilizing Local Business Listings to Market Your Business

Dear Professor Bruce: I am the owner of a small electronics business. The traditional yellow pages are not as effective as they once were and are being replaced by local business listings. How can I use local business listings to … Continue reading

Posted in Uncategorized | Tagged , , , , , | Leave a comment

Using Publicity to Your Advantage

Dear Professor Bruce: I own a small management consulting firm. Lots of senior managers have been laid off in my area so I’m competing against more and more people. How can I stand out from the crowd? I don’t have … Continue reading

Posted in Uncategorized | Tagged , , , , , , , | Leave a comment

Facebook for Small Business Promotion

Dear Professor Bruce: I run a small restaurant . A lot of my competitors are using Facebook, so I’m trying to do the same. But I never know what to say on my Facebook page. What do you recommend? The … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , | 1 Comment